Success Story of the year!

Dexter and Gold Coast Laundry Equipment Help Store Owners Triple Collections, and Reduce Costs Resulting in a 5 times Increase in Net Profit

We would like to thank you and your team for the professional and exceptional service you have given us over the last 2 years.

When we purchased our Laundromats (back in March 2006) they were run down, dirty, and the machinery was too old and, in the first 6 months of us taking over, cost us many hundreds of dollars just repairing it to keep it operational.

During this time we decided to investigate the costs and benefits of purchasing some new dryers for the Coomera shop, as we only had one 30lb ADC dryer and four small Maytag dryers (microwave dryers we called them). We used the internet to do our initial research, comparing machines and trying to get some idea of relative pricing and quality. This research brought us to organise a meeting with you, as we found your office was only two minutes from our home.

At this meeting we discussed the full range of Dexter equipment, not just the dryers. You also discussed the financing plans that Dexter offered. This was certainly a sweetener, because the Laundromats were only just keeping themselves afloat at the time and we did not have much money for the necessary renovations and new equipment. We found that the cost/benefit was far superior to any other manufacturer we had investigated. We are a lawyer/accountant team so we understood the concept of paying a little extra for quality workmanship that lasts three times longer than the competitors products, resulting in a lower real cost in the long term.

So we ordered the first Dexter 30lb dual-stack dryer and shortly after a T-300 and a T-400 front loading washing machine. You also helped out with the new design layout for the shop incorporating additional Dexter machinery that were to be phased in over the next twelve months. However, this new equipment created such a positive response from our customers and was so commercially successful that we brought forward this planned phase-in with another T-400 and two more 30lb dual-stack dryers.

At the time we kept competitor top-loading washing machines, to cater for some of our older clientele (most of whom were on a strict budget and usually had only a handful of items to wash) who had only ever used top loading washing machines and were set in their ways. With a little education and encouragement, this prejudice soon reversed so we upgraded three of these top-loading washer to two more T-300’s and a whopping
T-600. The T600 has been surprisingly popular, particularly with our New Zealand migrant clientele.

We have achieved threefold increase in our takings and our costs have decreased accordingly, resulting in a fivefold increase of our net profit. Much of the credit for this business improvement related directly to the quality of service and customer appeal provided by the Dexter equipment.

Installing the Dexter equipment had also enabled us to effectively take a coin-operated laundry and use it alternatively (as required) for commercial washing using a palm-pilot to easily and quickly change the wash cycle.

We are now progressing the renovation and machinery upgrade of our other Laundromat. Two T-400’s have already been installed and the clientele is slowly becoming familiar with their benefits. We will keep you posted on this one.

Yours faithfully,
Richard & Michelle Dart
Coomera Coin Laundromat
And Studio Village Coin Laundromat

Blessington Laundry, St Kilda

From strength to strength…

Last year Terry purchased 16 Dexter T-300 coin operated Washing Machines along with 14 Dexter double stack clothes dryers. This purchase was a result of the original Dexter machines in the laundry performing so well.

The laundry continues to go from strength to strength with increased takings and lower power bills. There is more exciting news to come on this laundry in the last half of this year.

Bob Evans Wash House, Byron Bay

Amazed at the reliability…

Bob Evans commenced using Dexter Coin Operated Washing Machines 4 years ago.

“Today, we have in our Laundry, nothing BUT Dexter Machines. We could not believe how Dexter Machines could change out life:-

• INCREASED TAKINGS
• LOWER GAS BILLS
• NO SERVICE CALLS

(When we analysed our books, there were no longer $800-$1000 worth of service calls per month).

Some clients drive over 40 minutes, just to use the Dexter Machines. We have ordered our first T-750 (22kg) Coin Operated Express Washer to keep our Commercial Clients happy. Our Dexters operate flat-out, up to 12- hours a day, and we are amazed at the reliability. Simply, Dexter Machines have changed our lives!

Walkabout Caravan Park, Townsville

I should have changed over years ago…

Mark purchased both coin operated Dexter’s and the Industrial Machines to process his cabins linen. Mark first approached us at last years Big 4 Caravan Convention in Cairns. We then worked with Mark to ensure we had the right number of machines for his parks needs.

Once again the first comment by Mark was that his staff enjoyed the reliability of Dexter machines. The cost of the utilities at the park has decreased with the takings increasing. Marks comments were; “I should have changed over to Dexter years ago”.

Sunshine Coast Queensland

Owner of Powder Blue Noosa and Tewantin Angel Coolum Coin Laundry’s.

The Noosa laundry is manned and provides a bay wash fold service.

Albert has added 12 Dexter’s to his laundry’s including a Dexter Maxi Wash 18kg capacity coin operated. This is a first in Queensland for Dexter. Once people use the 18kg and realise how much laundry they can wash in one load they never use another washer in his shop. Albert was amazed when his gas provider came to his Noosa Laundry to enquire why his gas usage had dropped by 40%. Albert simply showed him his new double stack Dexter dryers. The takings had increased and his gas bill had dropped; Albert just laughed.

Upgrade now… you’ll be amazed!

Powder Blue Noosa & Tewantin Angel, Coolum

Takings are up, gas bill is down…

Owned by Mr. Albert Mobbs

Goldfields Laundry, Kalgoorlie

Could not be happier…

Owned by Mr. Jeff Bloomfield

Australia’s first A.T.M Card operated laundry celebrates its first year. Mr Jeff Bloomfield owner of the Goldfields laundry-

“Wow I could not be happier with the Dexter Equipment and the card system, not one breakdown”.

Jeff said because of the success he has had in such a remote area, it has given him the confidence to increase his laundries throughout Western Australia.